01
Company
Introduction
ⓒSTX CORPORATION 2022 ALL RIGHTS RESERVED.
Promotion and Support
STX word logo is one representative form of identifier that best expresses formative properties and foundation of symbolism for STX.
Therefore, when deploying an STX word logo, it should be produced in compliance with regulated dimensions, colors and locations. In principle, the production shall be based on computer data. No discretionary modification on this word logo is permitted.
When it is required, it should be drawn precisely following the ratios suggested by this grid system.
Dedicated Colors
Dedicated colors for the CIs of each STX affiliate are divided into primary and supplementary colors.
Primary colors are used as the color of the word logo. Supplementary color supports the primary color, and may be implemented as suited to the features of the applied item of interest. The expression of dedicated colors should be done through spot colors (Pantone) in principle, but it may be based on 4 basic process colors for the print of mass media such as newspapers and magazines. When producing, the specifications shall be based on computer data.
MAIN Color
PANTONE
185C
PEOCESS
M100 / Y100
LG Sheet
A9133
PANTONE
293C
PEOCESS
C100 / M70
LG Sheet
LA9665
SUB Color
PANTONE
C/G 11C
PEOCESS
B80%
LG Sheet
LA9012
PANTONE
293C
PEOCESS
B15%
PANTONE
877C
PANTONE
876C
PANTONE
130C 2X
Color Regulation
When deploying STX CI, in utilizing primary and supplementary colors, the harmonization on the application surface must be carefully reviewed.
When the word logo is implemented as positive, the base color shall be STX Red and STX Blue. If necessary, it may be expressed with Black, Dark Grey or Gold, Silver, Gold or Silver foil prints, or embossed print.
When implemented as negative, it may be expressed in STX Red/STX Blue or White, considering the brightness and saturation of the background color.
MAIN Color
Black
Dark Gray
SILVER
COLD
Signature
The signature is a set of vertical or horizontal combinations of STX word logo, the core of STX CI, and the logotype of STX Corp. under specific standards. An appropriate option shall be selected considering the circumstances of applied media and the layout of the applied space.
When the word logo is implemented as positive, the base color shall be STX Red and STX Blue. If necessary, it may be expressed with Black, Dark Grey or Gold, Silver, Gold or Silver foil prints, or embossed print.
When implemented as negative, it may be expressed in STX Red/STX Blue or White, considering the brightness and saturation of the background color.
